7 Ways to Fall Back in Love with Instagram Again

7 Ways to Fall Back in Love with Instagram Again

I know that many of us have a love-hate relationship with Instagram right now. Whether it’s the shitty algorithm causing us to gain a portion of the likes we used to, or our follower count staying the same number for months because of people doing the follow-unfollow method, Instagram is not in a great place right now.

READ ALSO: Why I Don’t Buy My Instagram Followers

Do you remember why you started using Instagram? I remember sharing my bad quality mirror #OOTDs and over-filtered food photos back in 2012 just for the fun of it. I remember back in 2013 when white borders were a thing because Instagram still only had square crop back then. I remember back in 2014 when I started becoming more interested in photography and sharing that on my Instagram.

Times have changed, especially now that I’ve been running my Instagram account as a blogger/business over the last year. I stopped posting for fun and started posting because I felt like I had to, or because I had to post a sponsored post.

In my post last month about why I lost interest in Instagram, I mentioned how I thought my trip to Iceland would help to re-inspire and re-motivate me. It worked! I took tons of photos during my trip, but none were specifically taken for Instagram – if a photo happened to look good on my feed, I’d post it. The trip was more about Adam and I enjoying each other’s company and shooting photos for memories (and because we both love photography).

You don’t have to travel somewhere to regain your inspiration (although you could if you wanted to). I’ve started to regain my passion for Instagram, and I thought it might help to share some of my tips with you guys as well. Here are just a few methods I’ve used to fall back in love with Instagram.

1. Stop worrying too much about numbers.

I’ve said this a million times, and I’ll say it again: it’s one thing to have goals, and it’s one thing to be completely obsessed with your follower count that you’ll do anything to gain new followers. As for likes: if a photo doesn’t do as well as you anticipated it would, let it be. Numbers are important, but you shouldn’t be obsessive over them.

2. Follow accounts that inspire you.

The easiest way to be re-inspired? To find people who inspire you. Lately I’ve been really into travel photos, and I’ve been loving Lauren Bullen and Elise Cook’s profiles.

3. Shoot for fun.

Stop and smell the roses. Shoot photos just for the fun of it, not because you have to. Before I started blogging, I took pretty photos with my iPhone, filtered the heck out of them, and posted them on Instagram just because I felt like it. I miss those days, and I’ve been trying to get back into doing that.

4. Don’t feel like you have to post everyday.

Yes, you should probably post daily if you want to gain new followers quicker. No, you shouldn’t be doing it if it’s out of a sense of obligation rather than by personal choice. Many of my Instagram friends don’t even post everyday anymore, and post every few days.

5. Do less sponsored posts.

This one applies to bloggers and influencers. Sponsored posts take a lot of work, and when it becomes work, it becomes less fun. Don’t take every sponsored opportunity that’s offered to you, and only accept the ones you’re truly excited about. Otherwise, shooting, editing, and writing is going to feel like a complete chore.

6. Build a community.

Instagram is all about community and engagement – make friends and build relationships! This is what makes Instagram truly fun. And don’t fake it either; people can tell when you’re not being genuine and just fishing for comments on your own photos.

7. Take a break.

If you just can’t deal with Instagram anymore, consider taking a little break. I’ve taken breaks as short as a few days, and I’ve seen people take breaks as long as several months. Take the time you need to feel inspired again, follow points 1 through 6, then hopefully you’ll be able to fall back in love with Instagram!

It seems that Instagram’s algorithm isn’t getting better anytime soon, so all we can do is adapt to the changes and try to make the best of it.

Have you lost your passion for Instagram as well? What methods have you used to fall back in love with Instagram? I’d love to know in the comments!

P.S. if you liked this post, you might like this post on what to do when you’ve lost your creativity. For more Instagram tips, visit my Instagram archives.

How to regain inspiration from Instagram if you've lost your passion for it

Jessica Lam

Jessica Lam

22-year-old lifestyle blogger and social media addict. Follow me + keep updated with my latest posts on Bloglovin & Facebook.
Jessica Lam
  • I so enjoy Instagram but I also really appreciate the things you pointed out. Most especially to stop worrying about the numbers.

  • Patricia Conte

    Great tips (and great pix)! I don’t post everyday (which is something I worry about sometimes), but I think you’re right! When anything you do begins to feels like an obligation, it isn’t as fun. Thanks!

  • Love this! These are all so important, especially not letting the numbers consume you.

  • Instagram was a struggle once they changed their algorithm (so was Pinterest, and Facebook… seriously.. why do they do this?!!) but I’ve developed a system for making new friends/engagement on IG and ive been okay ever since! Just wait… they’ll change on us again, lol! Happens every time.

  • Brittany Daoud

    Loved these tips! I’ve started really ignoring the numbers and just focusing on enjoying and really loving everything that I post. Sometimes I don’t post for 3 days at a time, just because I don’t want to post crap to fill up space πŸ™‚ So far, using it in a way that is enjoyable to me, instead of worrying about numbers, hasn’t stopped me from still landing the collabs that I want, so I think I’m on the right track! xo, Brittany http://www.theblistblog.com

  • Wow hit the nail on the head with all of it..I have been so frustrated and keep comparing on instagram…this was so inspiring and a breath of fresh air..thanks so much for sharing!1



  • Shannon Paige

    Great tips! Instagram is definitely a weird one for me. Lately I have been getting more followers but was stuck at 270 forever and then once I started not worrying about the numbers (like you said) and just kind of interacting with they just kind of came. It can be super frustrating though! I am not even familiar with this follow/unfollow method…. *thegoodthingscomin.wordpress.com

  • Taylor

    These are definitely points I needed to hear! I’ve struggled with Instagram since I started blogging, and taking a break from it actually increased my followers and helped me out. I still find it at effort though, and seem to be stuck! Thanks for the helpful post!


  • Tiffany Twisted

    I never really cared all that much about insta to begin with lol Thanks for validating how I feel πŸ™‚

  • Victoria

    I had been having such trouble with Instagram! I felt so uninspired and could not get back into wanting to post. Luckily, I was able to take a break and come back excited, but who knows how long this will last LOL!

    xx Victoria

  • Bethany Dean

    Overall mines been okay but the last two times I’ve posted its been awful! It’s wierd the less I post the more followers I make?! Also noticed when I don’t use hashtags I got more likes which is strange. I’ll try not to worry and just hope its a phase πŸ™‚ polishedcouture.com xx

    • Perhaps your posts are being shadowbanned from using banned hashtags! Either way, hopefully Instagram gets it together soon!

  • I’ve had a hard time with instagram since they decided they knew what I wanted to see better than I do. Now, almost all of my first posts in my feed are from facebook friends whose photos I’ve already seen on facebook. It’s so frustrating because I follow 3,000 people. I KNOW there’s new content in there! Thanks for sharing this post. I loved instagram, and I want to love it again!

  • I love this – it’s basically about self-care and caring for your followers. Makes perfect sense πŸ™‚ thanks for sharing!

    – Meagan

  • So relevant! I actually had a mental breakdown/ awakening about Instagram this week! I was like, I used to love Instagram because I should share my photos I took with my friends and this year I have been SO STRESSED OUT over every single detail that I just stopped posting. But now I’m back to posting images for ME, and I want to treat it like it’s just me and my friends on there, not my make It or break it mentality of being a successful blogger. Thanks for the tips! <3
    The Fernweh Wolf / Travel & Lifestyle Blog

    • I’m glad you found your inspiration again Shelby! PS your blog is one of my favourite travel blogs!!

  • i’m recently back at it on the gram and certainly have a love/hate relationship with it…needed this post, thanks for sharing!

  • Magaly

    Love this! It’s amazing how we can loose focus and let the fun get out of our once loved Instagram time:)

  • Samantha Parry

    LOVE this post!!!! I have been living by these rules for a little bit now & it has brought back the joy of just showing my posts because i enjoy them not because i need or want likes. Love.

  • Lauryn Mills

    OH MY GOSH YES. I really needed this post!
    Instagram has been a real pain lately, I need to gain some creativity and bring mine back to life again!

  • Lauren

    So much truth to this girl! For me, personally, I don’t pay too much attention to my amount of likes! It sucks the joy and definitely curbs my creativity and passion for creating content. Such a great post, thanks for sharing!



  • Ashley Spang-GrowingSpangs.com

    These are great tips Jessica! I have one of my largest followings on Instagram, but I’m always so unmotivated about it. As far as getting traffic to a blog, Instagram doesn’t do it, no one actually goes and “clicks the link in my profile”. I love seeing others gorgeous photos, but it’s a little disheartening, blog traffic wise. You’re right though – once I became way less obsessed about unfollowing those who unfollow me, or posting every day, it did become more of a hobby social to gather feedback, which is fun. Thanks!

    • I’m glad Ashley!! I’ve heard people say they get most of their traffic from Instagram, which has always been strange to me! I don’t get a lot of traffic from there either, so it’s not a huge priority for me to share my content on there.

  • Super Millennial

    These are all great tips I’ve been slacking lately but have a solid plan to get back at it!

  • This really hit the nail on the head for me as to why I’ve been so out of love with Instagram. Yes the algorithm sucks yet I’ve kinda gotten used to it. But lately I just feel so uninspired and have barely been clicking on the app more than once a day. Hopefully getting out of a rut with my own pictures will help!


    • Hopefully you find inspiration again Victoria!

  • Those are all really great tips! I haven’t fallen out of love with Instagram because I still love to find inspiring images but im super frustrated with it.

  • Audrey Knizek

    As much as the algorithm stinks, I still love Instagram! Photography is so much fun for me, and I look thinking of new and creative ways to style photos. Do it for yourself, not for the likes.

    • I agree – post what you like, and not what you think others will like!

  • Lees Garcia

    I really enjoyed your post! I only post sponsored content because I made it my theme, I do product reviews and it helps keep my instagram consistent and doesn’t force me to post every day. the only downside is sometimes I do want to share other pictures and dont want to break my theme!! but this was a good read, thanks!

  • OurMiniFamily

    I definitely do not post every day—I mean, my engagement has taken a hit because of that with the IG algorithm and what not, but I feel way less stressed now and like i can actually enjoy IG again!

    • It’s much more fun to post only when you want to and not when you feel like you have to!

  • Leah Hall

    I have such a love-hate relationship with instagram, so I appreciate all of this! Thanks for the reminders!

  • I loved this! My love-hate relationship with Instagram is so real. Thank you for writing such a unique and relevant post! It really isn’t about numbers. It should be about great content.

  • Corey Wheeland

    I stopped worrying about the numbers a few months ago and it’s changed the way I look at it. Too bad things can’t be current in the feed!

  • I love this! I’ve definitely fallen out of love with Instagram. I don’t even like scrolling through my feed because all I see are posts that are a week old. But I’ve found that when I use it to chat with friends and I don’t pay close attention to the numbers, it’s almost like it was a few years ago, again.

    • If only they’d bring back chronological order – then it’d be even closer to what it was like back then!

  • Rachel Ritlop

    I couldn’t agree more! Sometimes we simply need to take a break and then come back fresh. It’s also really important to continue to actually have fun with it.

  • Hi Jessica! Number 2 is what keeps interested! I enjoy scroll trough my feed because there are all my fav and inspiring things!

    • It’s such a great place to be inspired!

  • Francesca Gariano

    Jessica, for realz, you are the Instagram Whisperer!!!

  • Teresa Desouza

    Great tips Jessica! I’ve found myself taking breaks and not posting everyday just to post. I think that’s what keeps me sane haha!

    • Thanks girl!! I’m starting to post everyday now because I have a lot of content I want to share, but I’m focusing on posting only things I want to!

  • Sharon Glascoe

    Such great tips! I’ve stopped worrying about my numbers and it makes me enjoy posting more than ever before. I’ve also started focusing on responded to each comment and also commenting on fellow posts. It’s made it feel much more like a community than before.

    • Thanks Sharon! The community aspect of Instagram is wonderful πŸ™‚

  • I’ve been trying not to obsess about numbers and just enjoy Instagram again!

  • Yup, absolutely…I always have more fun anyway when I’m not worrying about what I “should” be doing.

  • I’ve been so frustrated with Instagram these past few months that I have kind of given up on it altogether, haha. I still post whenever I have something relevant to post, but I don’t post just for the sake of having a new picture up and to gain new followers. This is what has suck the fun for me! Ever since I’ve stopped trying so hard, Instagram has been much more enjoyable. πŸ™‚

    • It’s great to post just for fun and not because you feel like you have to!

  • Nicole DaRosa

    This is great! I have decided to be less strict on myself with Instagram because of the difficulties I have had with it. At the end of the day, I don’t even get most of traffic from there anyway so why not have some fun with it! πŸ™‚

    • Haha great point of view! I don’t get a lot of traffic from there either, and you’re right – might as well have fun with it!

  • I really needed this, I have been really struggling with Instagram again. It is hard to find perfect content and is just so discouraging when your content flops


    • I really hope you find inspiration again Taylor! It sucks when your content flops, but you just have to try to focus on creating good content and not worrying too much about the numbers.

  • Thanks for the tips! We always used Instagram for personal reasons like keeping up with family and friends. It wasn’t until we started blogging that we realized there’s more to Instagram. Honestly, It can be overwhelming. But we’ll keep your tips in mind.

  • I think taking a break for Instagram really does help reinvigorate new ideas, but I can’t help but to feel disappointed with the lack of exposure and the sh*t order (pardon my French). If they went back to chronological order, I think a lot of people would stop feeling so crap about it.

    with love, Bash   |   HEY BASH

    • Hopefully they bring back chronological order one day!

  • Yes! Love this post. Such a relevant topic of discussion, and I really have been hating to post on Instagram. It’s sad. But I love all your steps to just sharing what you want to share regardless of the numbers. I’ve been starting to do that, and it feels great! Thanks for sharing this, Jessica!

    XOXO Bryanna